A guest blog written by Adam Wilson.

With 20.5% of young people aged between 16-24 according to latest government statistics, and with large numbers of young people leaving schools and universities with little work experience and limited knowledge of the business world, it is more important than ever to encourage young people into business (Evans 2013). So how do we go about it?

Whilst there are companies such as Pret a Manger, and Proctor & Gamble are actively involved indeveloping apprenticeship opportunities for young people, they are also encouraging entrepreneurship schemes with groups such as Young Enterprise, who, according to the Guardian“sees more than 26,000 teenagers between 15 and 19 years old create their own companies every year.” (Balch 2012)

In the East Midlands, a group of highly dedicated students studying for a range of degrees such as business management, marketing and advertising, event management and creative industries at the University of Derby, alongside the charity group, Transition Belper, intend to initiate tomorrow’s generation of young entrepreneurs into the world of business, by forming and running Derbyshire’s first Youth Market.

Building on, and taking inspiration from the successes of ‘The Teenage Market’ in Stockport, an area which sees a high rate of unemployment, the Belper Youth Market will take place on 4th May 2013. This event offers the perfect opportunity for young people to showcase their creative talents whist gaining vital business experience. This will be an amazing opportunity for young creatives to developtheir own personal brand, network with other budding entrepreneurs and explore the possibility of amore permanent business opportunity.

The Youth Market will feature stalls and social areas where budding talents can earn some extramoney by selling their creations, products and services; ranging from handmade jewellery, quirky craft items, vintage and second hand clothing or furniture, fashion designers, original artwork, catering/home-made food - the list is endless.

We expect a large number of creative young minds to showcase their innovative designs, creations and performances, such as handmade jewellery and clothes; vintage and second hand clothing,music, films and books; original artwork, photographic art; quirky craft items; designer stationery; soft furnishings; homemade food and refreshments; home grown fruit and vegetables, flower arrangements; music performances; story telling; dancing; comedy shows; face painting; nail art; hair and beauty advice and makeovers.

We believe that this event will encourage young people to enter the world of business; it will give them invaluable experience of how to market themselves and their products and will also give thema chance to make some money on the day which will, hopefully, provide them with some funds tokeep their enterprises going in the future.

With a 35% increase in youth unemployment between 2008-2011, we must encourage young peopleto develop themselves, academically, creatively, and to foster a business mind set, which will flourish into something spectacular and become a regular event for young entrepreneurs.

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